“We are thrilled to be working with Kacey and Walmart on this collection,” said Vivian Rivetti, Global Vice President of Design, Lee. “Lee has been providing denim staples and on-trend styles to Walmart shoppers for 30 years. This capsule is a new opportunity to showcase Lee's craftsmanship and quality in silhouettes that reflect Kacey and will appeal to younger consumers. The collection feels fresh, modern, perfect for enjoying summer concerts, and has a value that only Walmart can offer.”
Lee released “Kacey Lee,” her first celebrity collaboration with eight-time Grammy winner Kacey Musgraves exclusively at Walmart. The 100+ piece capsule combines Lee's denim heritage with Musgraves' Americana-inspired style, with apparel, swimwear, accessories and pet items designed for summer concerts, casual wear and self-expression.
The Kacey Lee Collection is released shortly after Musgraves' sixth studio album, Middle of Nowhere, released on May 1. Lyrics and visual elements from that album and others are incorporated into t-shirts, hats and other pieces. Nods to his Texan roots and Americana style are found throughout, resulting in a capsule based on Lee's denim and workwear, but featuring versatility and self-expression. It's made to be worn in the middle of nowhere and everywhere: on long summer days, at concerts, and when hanging out with friends.
“The idea of this capsule excited me, not only because my middle name is 'Lee,' but because it makes me feel very nostalgic. I grew up wearing Lee and wear a lot of denim, vintage t-shirts and work clothes, so this partnership felt like a natural fit,” he said Kacey Musgraves. “I loved collaborating on designs and finding ways to incorporate my lyrics and elements of my personality. The goal is always to design pieces that I would personally wear and I know everyone will love it as much as I do.”
The capsule features men's and women's fashion, accessories and pet items, including denim, tops, dresses, swimwear, sleepwear, bags, totes and lifestyle items. Key parts include:
Women's Boot Cut Jean: This high-rise boot cut features an all-over star pattern and a bold red logo patch on the back, giving these jeans an Americana feel that's perfect for wearing to your favorite concert or outing.
Women's Dolphin Hem Denim Shorts: This high-waisted jean short features a 2-inch inseam with a curved hem to highlight your curves and add a retro touch. Red stitching throughout and a bold red patch on the back offer a pop of color.
Women's Denim Vest and Rider Denim Bold Shorts: A set made to be worn together, the jean vest is slimmer to complement your shape with an adjustable back buckle to achieve the perfect fit. Made from classic mid-wash denim with custom silver buttons, it pairs perfectly with the bold Rider denim shorts. The 2.5-inch low-rise cut has a raw-cuffed hem and surprise features like a star-print pocket pattern popping out at the bottom, as well as the custom red patch and trim on the back.
Women's Denim Carpenter Jacket and Cropped Work Jacket: These pieces combine Kacey's love of workwear and Lee heritage, with Lee's iconic walnut stripe pattern. The jeans have a loose fit style with traditional carpenter details. The jacket is a more modern version with a cropped fit perfect for layering.
Western Denim Shirt: Available in men's and women's versions, this t-shirt balances the current trend with Lee's heritage. Features bold contrast red piping and timeless pearl snap closures on a soft cotton fabric.
Men's Bandana Print Straight Denim Jacket and Workwear: Lee's relaxed straight-leg jeans and utility jacket get a fresh look thanks to a subtle paisley print inspired by the classic bandana. Featuring Lee's iconic denim details and touches of red on the trim and back patch. Also available in plain denim.
Men's Carpenter Shorts and Jeans in Hickory Stripe: Ready-to-wear workwear styles everywhere, these two feature a loose fit and double-knee carpenter style with Lee's iconic pattern. The shorts hit just below the knee for a modern touch that pairs perfectly with a Kacey Lee print t-shirt. Both styles are also available in solid denim.
Graphic T-shirts: From tank tops to baby t-shirts, oversized t-shirts and ringer t-shirts, the t-shirts in this capsule cleverly bring Kacey's personal mottos and the inspiration from the Middle of Nowhere album to life with lyrics, images and sayings. Designed to match perfectly with jeans.
Swimwear: From bikinis to one-piece swimsuits, the swimsuits are designed to complement the rest of the capsule, including coordinating male/female patterns.
Accessories: Denim-inspired totes, purses, hats with witty sayings and song lyrics, bag charms, belts and more – each piece is made to bring a fun Kacey Lee element to your day.
Pet accessories: Inspired by Kacey's puppy, Pepper, and designed to coordinate with the collection's fashions. Whether it's a top, a dress, or even a small cap, these pieces will prepare your four-legged family member for summer fun.
“We are proud to bring this exclusive collaboration to our customers as we continue to build Walmart as a destination for fashion, culture and self-expression,” he said. Ryan Waymire, Senior Vice President of Adult Fashion, Walmart US. “Our long-standing partnership with Lee, rooted in quality and heritage, combined with Kacey Musgraves' distinctive voice and style, allows us to offer a collection that feels authentic and fresh. Together, we offer standout pieces that make incredible style accessible to customers, whether they're shopping for everyday wear or for their next summer concert.”
Note: The headline, ideas and image of this press release may have been refined by Fibre2Fashion staff; the rest of the content remains unchanged.
Fiber2Fashion News Desk (RM)
