India's INIFD presents four winning designers at GenNext

In a celebration of creativity and innovation, the 37th The edition of GenNext, a pivotal talent discovery program of Lakme Fashion Week in association with FDCI and INIFD, has unveiled its latest batch of four exceptional winning designers. Rohitash Notani (Rosani), Charmee Ambavat (The Terra Tribe), Kriti Greta Singhee (Kriti Greta Singhee) and Shimona Agrawal (Shimona Agrawal) emerged victorious and got the opportunity to showcase their distinctive collections on the runway at Lakme Fashion Week X FDCI. , scheduled for the March edition in Mumbai.

IED Milan alumnus Rohitash Notani combines conventional masculinity with feminine sensuality in 'Anima & Animus', featuring high-end embroidery and workwear fabrics. NIFT Mumbai graduate Charmee Ambavat draws inspiration from African tribes in 'Indigene' and showcases versatile designs. NIFT Gandhinagar alumna Shimona Agrawal emphasizes sustainability in 'Reimagined for the Modern Soul', made from handwoven Banarasi silk. Kriti Greta Singhee, a graduate of NIFT Kolkata and Istituto Marangoni, explores geometric patterns in the 'Third Sustainable Future of Space' using hand-woven organic silks and Bengal cotton silks.

The announcement is in line with Lakme Fashion Week x FDCI's continued efforts to propel emerging talents to the national and global stages. Serving as the coveted industry platform, GenNext has played a crucial role in identifying and training over 250 designers, including notable names like Rahul Mishra, Kunal Rawal, Masaba Gupta, Ruchika Sachdeva and Ujjawal Dubey, among others, who have become models of excellence not only in India but also internationally.

In a celebration of creativity and innovation, the 37th edition of GenNext, a pivotal talent discovery program organized by Lakmé Fashion Week in association with FDCI and INIFD, has unveiled its latest batch of four exceptional winning designers. Rohitash Notani, Charmee Ambavat, Kriti Greta Singhee and Shimona Agrawal emerged winners.

Recognized for its commitment to nurturing emerging talent, GenNext offers designers invaluable opportunities to hone their skills, giving them a gateway to claim their well-deserved prominence in the dynamic world of fashion. like 37th This edition heralds a new chapter, these four talented individuals are set to make a lasting impact with their winning collections, contributing to the ever-evolving narrative of the Indian fashion landscape, INIFD said in a press release.

Like every season, registrations for the GenNext program were welcomed across India. The shortlisted designers showcased their collections before a distinguished jury comprising Sunanda Khaitan, Vice President of Lakme; Sabina Chopra, GenNext Mentor; Rochelle Pinto, Head of Editorial Content, Vogue India; Tina Tahiliani Parikh, executive director of Ensemble; Kunal Rawal, renowned Indian fashion designer and Jaspreet Chandok, group vice president of Reliance Brands Ltd.

“Embracing the future of fashion starts with the creative minds we discover and nurture through the GenNext program at Lakme Fashion Week X FDCI. At Lakme, we are constantly looking for what the next big conversation will be in beauty and fashion, and this season's GenNext designers represent not only the resilience and creativity of a new era, but also our commitment to identifying, nurturing and empowering young talent. that sculpt the future of global fashion. “We are delighted to highlight the GenNext winners as they unleash their creativity, in line with Lakme’s vision as a cutting-edge beauty brand with product lines and collection themes featuring a blend of fresh perspectives and cutting-edge styles.” Sunanda Khaitan, vice-president of Lakme, saying.

“It brings us immense joy to witness the continued success of our GenNext program, which has consistently nurtured notable young talent. For over a decade, the show has played a pivotal role in showcasing exceptional designers, many of whom have left a lasting impression on the Indian and global fashion industry. As we welcome the winners of the 37th group of designers at GenNext, we look forward to their continued growth and impact on the fashion industry.” Jaspreet Chandok, Group Vice President, Reliance Brandssaying.

Fiber2Fashion (RR) News Desk



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