LVMH announces that it has sold Off-White LLC, the company that owns the Off-White brand, to Bluestar Alliance, LLC, a New York-based brand management company. Terms of the transaction are not disclosed. Founded in 2012 by Virgil Abloh, Off-White is an international luxury streetwear brand.
LVMH sells Off-White LLC, founded by Virgil Abloh, to Bluestar Alliance. While terms have yet to be revealed, Bluestar aims to honor Abloh's legacy by combining street culture with high fashion and encouraging innovation. LVMH is confident that Bluestar will defend Off-White's creative integrity and continue Abloh's cultural impact on the fashion world.
“Virgil was a creative pioneer who had a profound impact on the global fashion industry and creative community. The acquisition of Off-White represents a unique opportunity for Bluestar Alliance to honor and build on Virgil Abloh's lasting legacy. His visionary approach to fashion resonates deeply with our core values, Abloh's ability to fuse street culture with high fashion has laid a powerful foundation that aligns with our vision of fostering innovation while embracing diversity. of Off-White and the opportunity to provide strategic investments and build on our global foundation the network of resources will enable the continuation of the cultural and creative momentum that Virgil ignited, one that Bluestar Alliance is committed to carrying forward,” it says. Joey Gabbay, CEO of Bluestar Alliance.
LVMH is proud of the legacy Off-White has built under the visionary leadership of Virgil Abloh. Bluestar Alliance is the perfect partner to carry that legacy forward. Bluestar Alliance shares our commitment to respecting creative integrity and we are confident that, under his leadership, Off-White will continue to innovate while respecting the spirit and values of the brand.
Note: The content of this press release has not been edited by Fibre2Fashion staff.
Fiber2Fashion News Desk (HU)
