Ms. Erdmann has a proven track record leading global consumer brands and teams. Ms. Erdmann joins Kate Spade from L'Oréal, where she served as Global President of Urban Decay Cosmetics since 2018, driving the brand's successful transformation, highlighted by a return to global revenue growth and strong earnings gains. As CEO and Brand President of Kate Spade, Ms. Erdmann will oversee all aspects of the business, with a focus on accelerating innovation to drive consumer connections and sustainable global growth.
Tapestry, Inc. has named Eva Erdmann as CEO and brand president of Kate Spade, effective October, replacing Liz Fraser. Erdmann, who was previously global president of L’Oréal’s Urban Decay, will focus on driving innovation, consumer engagement and global growth. CEO Joanne Crevoiserat praised Erdmann’s experience at the brand and thanked Fraser for her contributions.
Joanne Crevoiserat, CEO of Tapestry, Inc.., said: “I am very excited to welcome Eva to Kate Spade. She is a talented global brand builder with a deep understanding of the rapidly evolving consumer landscape and a proven ability to cultivate desire, cultural relevance and passionate communities for distinctive luxury brands. I am confident that she is the right leader to open the important door of growth for the iconic Kate Spade brand.”
Joanne Crevoiserat “On behalf of the entire organization, we thank Liz for her passion and dedication to Kate Spade and wish her the best in her next chapter. Under her leadership, we are advancing our strategies, reorienting the brand toward its distinctive DNA and creating a foundation for the future,” he continued.
Eva Erdmannsaid: “I am honored to join Kate Spade. It is a truly special and purpose-driven brand with a unique market position and significant expansion opportunities. I look forward to collaborating with the team to further this powerful brand’s mission – to bring joy and self-expression to consumers around the world – and drive profitable growth in the years ahead.”
Note: The content of this press release has not been edited by Fibre2Fashion staff.
Fibre2Fashion (RM) Press Desk