Tortola, British Virgin Islands, July 25, 2024, Chainwire
App chain infrastructure protocol Tanssi has announced a major collaboration with Grupo Flow, one of the largest media ecosystems in Brazil, boasting over 23 million subscribers across multiple platforms. As Grupo Flow transitions into the blockchain space with the creation of Flow Chain, this collaboration marks a milestone. Tanssi will facilitate this move, not only bringing Grupo Flow’s vast community into the blockchain realm, but also connecting them to Polkadot’s vibrant and interoperable ecosystem. This strategic integration ensures a robust and scalable infrastructure that will enhance user engagement, expand Grupo Flow’s audience reach, and open up new monetization opportunities for content creators within the Flow Chain platform, leveraging both the strengths of the existing community and new blockchain capabilities.
“The possibilities and connections with our audience through our own network are very exciting. We are delighted to have a trusted partner to guide us on this journey. Now is the time to head to the lab, study the path and roadmap, and look forward to seeing the first features of our ecosystem,” said Andre Gaigher, CCO of Group Flow.
Flow Group transitions to blockchain and sets a new standard for the digital media industry
Grupo Flow is a leading digital media ecosystem in Brazil, known for its broad reach and influence in the creator economy. With diverse ventures including creative hubs, software development, and audiovisual production, Grupo Flow has cemented its position as a key player in the Brazilian media landscape. Its platforms, such as the popular Flow Podcast, attract millions of followers and listeners, collectively achieving over 73 million views per month and amassing over 23 million followers. As Grupo Flow transitions into the blockchain space with Tanssi, they aim to enhance digital engagement, handle large-scale interactions, and seamlessly integrate advanced technology, all while maintaining their commitment to providing an excellent user experience. This collaboration will help them strengthen their audience and tap into a new community of blockchain users, further enhancing their digital media ecosystem.
Tanssi and Flow Group: Unlocking the potential of blockchain technology for the transformation of digital media
Tanssi’s advanced blockchain infrastructure is crucial to facilitating Grupo Flow’s smooth transition into the blockchain space. Grupo Flow will launch its own application blockchain, Flow Chain, which will offer a dedicated and customizable environment tailored to its needs. This collaboration will enhance digital engagement through tokenized interactions and decentralized governance, allowing users to participate in content decisions, access exclusive events, and earn rewards. Tanssi’s scalable infrastructure will handle large transaction volumes, ensuring efficient processing and maintaining a seamless user experience for Grupo Flow’s large and active community.
By integrating with Polkadot’s interoperable ecosystem, Flow Chain will access a network of interconnected blockchains and leverage technologies such as Moonbeam Routed Liquidity to expand into ecosystems such as and . This ensures strong security, consistent performance, and ample growth opportunities. Tanssi’s infrastructure reduces transaction costs and opens up new revenue streams through staking rewards and tokenized assets. This strategic collaboration not only supports Flow Group’s transition to blockchain but also sets a new benchmark in the digital media industry by improving scalability, security, and user engagement.
Looking to the future: Flow Group's next steps with Tanssi
Grupo Flow is set to revolutionize the digital media landscape with the launch of Flow Houses, inspired by Soho Houses, known for their exclusive memberships and luxury amenities. This platform will offer unique, tokenized access to high-end venues and events through blockchain technology, demonstrating Grupo Flow’s commitment to pioneering new experiences in the media sector. Grupo Flow’s upcoming launch on Tanssi Mainnet later this year marks one of the largest blockchain integrations by an online media group in Brazil, leveraging the scalability and efficiency of Tanssi’s infrastructure and benefiting from Polkadot’s interoperable ecosystem. For those interested in expanding their project into the blockchain space, Tanssi offers a simple, no-code app chain deployment platform. Explore and launch your project today at apps.tanssi.network.
About the Tanssi Network
Tanssi’s appchain infrastructure protocol is designed to simplify and accelerate appchain deployment. By connecting a chain to Tanssi, it instantly transforms into a modular appchain. This transition grants access to a developer-friendly, permissionless environment, fully equipped with all essential infrastructure components to run a chain out of the box. Key features include a shared, decentralized network of block producers, ensuring robust security and data recoverability, along with seamless integrations with vital tools such as bridges, wallets, block explorers, RPC endpoints (NYSE:), indexers, oracles, and more. As a result, appchains can be deployed in just minutes – a significant improvement over the typical months-long process. Learn more at tanssi.network.
About Flow Group
Flow Group operates as a comprehensive media ecosystem, focused on the creator economy with ventures in technology, content, media, production and advertising. At the center of the group is Flow Studios, a creative hub that houses more than 30 creators dedicated to fostering dialogue, plurality and transparency. Flow Studios produces more than 70 hours of content weekly in various formats and niches, and aims to build community ties across the country. The ecosystem also includes Flow SA, Flow Games, Flow News, Flow Sport Club, Venus, Ciência Sem Fim, Amplifica, the digital agency Golden Pill, the software company WolfVision and Flow Labs, specialized in audiovisual productions. The initiative dates back to the influential Flow, launched by Igor Coelho, a pioneer in the field of video broadcasting in Brazil. Learn more at linkedin.com/company/flow-grupo.
ContactMarketing directorKatherine Quilca BarcelliMoondance LaboratoriesEmail: [email protected]
This article was originally published on Chainwire
