In line with its focus on asset rights growth strategy, ITC Hotels announced the signing of Storii Rishikesh, Uttarakhand. Located on a hillside, Storii Rishikesh offers stunning views of the river from elevated vantage points. Storii Rishikesh is expected to begin operations in 2026 and become a scenic retreat in the region.
Located in a peaceful location just an hour's drive from Rishikesh, the 55-room property features spacious, well-appointed rooms, including suites with private pools. Additionally, it will offer banquet facilities, multiple dining options and various recreational amenities. Surrounded by tranquil surroundings with picturesque river views, Storii Rishikesh offers a tranquil escape from city life. Currently, the ITC hospitality group has nine operational properties and a portfolio of four across its various brands in Uttarakhand.
Anil Chadha, CEO, ITC Hotels, said, “Storii by ITC Hotels is expanding its presence across India. With the Welcomhotel, Fortune and Welcomheritage brands already rooted in this great land, we look forward to launching Storii Rishikesh in Uttarakhand. Given the increasing focus on wellness and immersive guest experiences, this destination has become a favorite among travelers, both domestic and international. From adventure sports, calm moments to organizing intimate gatherings, Storii Rishikesh will cater to various needs.”
Piyush Aggarwal, Director, Alokik Ganga Pvt. Limited. Ltd. said, “In recent years, Rishikesh has seen a notable rise in its appeal as a favorite leisure destination. Our association with ITC Hotels is an exciting addition that contributes to its continued growth and popularity. We are confident that ITC Hotels’ expertise in providing exceptional service, culinary excellence and unparalleled hospitality will make Storii Rishikesh a highly sought-after getaway in the future.”
Storii is a collection of carefully curated boutique properties, designed to meet the ever-evolving needs of the global traveler. Consisting of intimately sized properties in the premium segment, Storii by ITC Hotels can be found in both expected and unexpected destinations, stunning locations or sites steeped in history, pristine golden beaches or adventure-filled jungles, tranquil and picturesque valleys or deserts. full of life with folklore. Each property offers a different experience and these unique stays will ensure the brand tells a story like no other.
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