Hotel and serviced residential operator The Ascott Ltd has announced plans for the fifth property in Singapore under its lyf co-living brand.
Lyf Chinatown Singapore is scheduled to open in mid-2026 and will feature 90 accommodation units, a rooftop pool, an outdoor patio and terrace, a gym, a laundry room, a coworking lounge and a “kitchen.” social”.
The property will be located within a newly developed building adjacent to four pre-war conservation shophouses on Pagoda Street.
The lyf brand was launched in 2016.and opened its first property in Singapore in 2019. Pronounced “Life” and meaning “Live your freedom”, the brand has been designed “for the next generation traveler, including digital nomads, technopreneurs, creatives and entrepreneurs”.
Ascott aims for 150 lyf properties by 2030and the brand will debut in Europe this year with Lyf Gambetta Paris, located in a former printing press in the city's 20th arrondissement.
Ascott will present the Lyf brand in Europe
Commenting on the opening, Ms Wong Kar Ling, Chief Strategy Officer of Ascott and Managing Director of Ascott Southeast Asia, said:
“We are delighted to add a new lyf property in Singapore, expanding our local portfolio to a total of 23 properties spanning different brands.
“Today's travelers and residents are not only concerned with getting to a destination or finding a place to stay, but also with immersing themselves in the heartbeat of a community, making connections and seeking unique experiences.
“Lyf is designed to capture this demand for an experience-based social life, with its dynamic design, flexible space and well-curated programs, providing a vibrant community for people to live their freedom and connect with like-minded people.
“Lyf Chinatown Singapore, being situated in the heart of this dynamic enclave, offers travelers and residents the opportunity to fully immerse themselves in the rich culture, diversity and energy of the place.”
To read our article on trends in the serviced apartment sector, see:
Serviced apartments: new trends
discoversr.com/es
