President John F. Kennedy ushered in a new era in White House communications when he hosted the first live televised presidential press conference on this day in history, January 25, 1961.
“The fact is that [at] “When President Kennedy started televised press conferences, there were only three or four newspapers in the entire United States that published a complete transcript of a presidential press conference,” Kennedy press secretary Pierre Salinger told the JFK Presidential Library. in an oral history report of the 35th president.
“So what people read was a distillation… We thought they should have the opportunity to see it in its entirety.”
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The president had taken office just five days earlier.
The press conference was held in the new State Department auditorium in Washington, DC. The Cold War weighed heavily on the proceedings.
The new president made a series of three announcements, the first related to discussions on the atomic testing ban in Geneva, Switzerland.
He then referred to relief efforts amid the ongoing civil war in the Congo, which became a proxy war between rival factions backed by the Soviets and Americans.
Kennedy also announced that American Air Force officers Captain John R. McKone and Captain Freeman “Bruce” Olmstead had been freed by the Soviet Union after more than six months in captivity.
Four other airmen were killed when their RB-47 bomber was shot down by a Soviet fighter plane over disputed airspace in the Bering Sea on July 1, 1960, just weeks after the more famous U2 incident of May 1960. .
The Cold War weighed heavily on the first televised presidential press conference.
The president then opened the floor for questions.
“Can you think of any circumstances that would justify resuming things like the U2 flight?” asked a journalist in the first media question posed to a president before a live television audience.
(Look the following video).
“Flights of American aircraft entering the airspace of the Soviet Union have been suspended since May 1960,” Kennedy responded.
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“I have ordered that they not resume,” he also stated.
A second reporter asked Kennedy about rumors that Soviet Premier Nikita Khrushchev might visit the president in Washington in March to discuss nuclear disarmament after United Nations meetings in New York City.
“I have not heard officially of any proposal by Mr. Khrushchev to come to the United States,” Kennedy said.
The immediacy of the event dramatically changed – or should have changed – the dynamics of the relationship between the seat of federal power and the press.
“In the period before Kennedy's presidency, the rules governing press conferences favored the president.” —White House Historical Association
Independent media, when performing their duties, must represent the American people and serve as a check on the president's power.
“In the period before Kennedy's presidency, the rules governing press conferences favored the president,” the White House Historical Association writes.
“The sessions were off-the-record events from Woodrow Wilson to Harry Truman. If the president said something he considered imprudent, he could disrupt the meeting.”
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Woodrow Wilson held the first presidential press conference on March 15, 1913.
President Eisenhower held the first televised press conference on January 19, 1955 using archival footage.
“President John F. Kennedy was the first to use television to address the American people live, without delay or editing,” reports the U.S. Government Publishing Office.
The use of television was essential to Kennedy's rise to the Oval Office.
In particular, most Americans agreed that he projected best on television during a series of debates with Vice President Richard Nixon in the fall of 1960.
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His made-for-TV image proved instrumental in an election that JFK won by the slimmest of margins: he captured 49.7% of the popular vote, compared to Nixon's 49.6%.
The Kennedy-Nixon debates “changed the way presidential campaigns were conducted, as the power of television brought the election to Americans' living rooms,” the National Constitution Center notes.
Television also cemented Kennedy's enduring image as a young, vibrant and energetic American leader, who spent less than three years in office before his assassination on November 22, 1963.
“President Kennedy's press conferences brought with them the glamor of a young leader, an activist political agenda, and a tension between the president and his press corps,” the White House Historical Association states.
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“Young journalists flocked to Washington to cover the new president,” the same source said.
“Journalists were more willing to challenge the new president than in the Eisenhower years… The U2 spy plane incident changed many journalists' relationship with their government. It was an incident in which the US government was caught in the act. a lie”.
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