Live updates: Apple's WWDC event kicks off with keynote where iPhone and IOS updates are expected to be revealed


It's been a year since Apple introduced the Vision Pro, and several months since it hit the market, where it has received a relatively lukewarm response from the device-buying public, if sales are any indication. Although the main topic of the conference will likely be mobile software, generative AI could also come to the Vision Pro, which could push the headset to another level of customization and immersion and usher in new use cases for businesses, particularly in the educational and medical industries. .

A Vision Pro with generative AI could mean communicating with the device through a virtual assistant, like a much smarter Siri, allowing users to ask questions about what they're seeing, for example.

Other use cases could include real-time language translation, deeper collaboration in a workspace, or personalized fitness plans and guided meditations, experts say. In the business world, it could help companies train their workers, allow them to solve specific problems on the fly, and more.

The upgrades could also boost sales of the pricey Vision Pro, which starts at $3,499 and has reportedly seen weak demand.

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