Fox News Digital dominates key metrics during news-heavy August


Fox News Digital crushed its competitors on key metrics during the momentous August news cycle that included the nomination of Vice President Kamala Harris at the Democratic National Convention (DNC).

Fox News Digital finished No. 1 in multiplatform minutes with 3.3 billion, compared to No. 2 CNN’s 2.3 billion and The New York Times’ 1.7 billion at No. 3. It marked the 42nd consecutive month that Fox News Digital outperformed competitive news brands including CBS News, NBC News, The Washington Post, ABC News, The New York Times, Insider and USA Today on the key measurement.

Fox News Digital also finished August at No. 1 with 1.7 billion views across multiple platforms during a news-packed month, outperforming all competitive news brands.

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Fox News Digital finished August ranked No. 1 in cross-platform minutes and cross-platform views above other news brands. (Fox News)

FoxBusiness.com also outperformed CNN Business, Bloomberg and Forbes in multiplatform minutes.

Additionally, Fox News maintained its dominance on social media as the most engaged news brand in August, with 39 million total social interactions, according to Emplifi.

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More than 13.3 million of those interactions came from Facebook, 3.2 million from X and 22.4 million from Instagram, marking 100 consecutive months as the most engaged news brand on Instagram.

On YouTube, Fox News reached a whopping 239 million views, up 48% year-over-year, according to Shareablee.

Kamala Harris takes the stage on day four of the Democratic National Convention

Vice President Kamala Harris' acceptance of the Democratic presidential nomination marked a news-filled August. (David Paul Morris/Bloomberg via Getty Images)

August was packed with major headlines. Vice President Kamala Harris officially accepted the Democratic presidential nomination in Chicago following President Biden’s abrupt exit from the 2024 race. Just days earlier, she had chosen Minnesota Governor Tim Walz as her running mate.

Also last month was the release of Wall Street Journal journalist Evan Gershkovich, who had been held in Russia for more than a year on trumped-up espionage charges but was freed as part of an elaborate prisoner swap between the Biden administration and the Kremlin.

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Evan Gershkovich accompanied by his mother Ella Milman

Evan Gershkovich, followed by his mother Ella Milman, smiles as he arrives at Joint Base Andrews in Maryland on Aug. 1, 2024. (ROBERTO SCHMIDT/AFP via Getty Images)

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