He Caitlin Clark The effect shows no signs of slowing down.
The Indiana Fever rookie scored 23 points and nine assists in Sunday's win over the Chicago Sky in what was their most-watched game. WNBA game on any network in 23 years.
Caitlin Clark #22 of the Indiana Fever and Angel Reese #5 of the Chicago Sky watch during a game at Gainbridge Fieldhouse on June 16, 2024 in Indianapolis, Indiana. (Emilee Chinn/Getty Images)
An average of 2.25 million people tuned in to CBS to watch the rematch between Clark and Chicago's Angel Reese. The Fever's 91-83 victory peaked at nearly 3 million viewers.
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Clark's big night, which Featured Reese being assessed a flagrant 1 foul for hitting the former Iowa star in the head with her arm, followed a tough contest against Atlanta in which the No. 1 pick had seven points, six assists and seven turnovers.
But despite the expected growing pains of his first year as a pro, fans continue to tune in and show up to see Clark.
Caitlin Clark #22 of the Indiana Fever warms up before a game against the Chicago Sky at Gainbridge Fieldhouse on June 16, 2024 in Indianapolis, Indiana. (Emilee Chinn/Getty Images)
CAITLIN CLARK TALKS AGAINST ANGEL REESE: 'PEOPLE LOVE TO SEE GREAT MATCHUPS'
Earlier this month, the WNBA announced that May marked the highest-attended opening month in 26 years and the most-watched season opener across all networks.
This unprecedented growth in viewership and attendance this season has a lot to do with this year's rookie class. According to the league, “four of the five moments that generated the most engagement on social channels” included highlights from Clark, Reese, Cameron Brink of the Los Angeles Sparks, or Kate Martin of the Las Vegas Aces.
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Angel Reese #5 of the Chicago Sky celebrates a basket with Michaela Onyenwere #12 against the Indiana Fever during the third quarter of the game at Gainbridge Fieldhouse on June 1, 2024 in Indianapolis, Indiana. (Andy Lyons/Getty Images)
“What's happening now in women's basketball is confirmation of what we've always known: the demand is there and women's sports are a valuable investment,” chief growth officer Colie Edison said in a statement last week.
“We are encouraged by the growing engagement across all of our verticals, especially as we welcome new and diverse audiences to our fandom. The WNBA continues to see sustained growth as our league embraces this increased momentum.”
The Associated Press contributed to this report.
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