It's all (Taylor's version) now.
Taylor Swift announced Friday that he had reluctant the rights of his first recordings, six years after the musical executive Scooter Braun bought his former record label (and with him, the control of the first six Swift studio albums).
The purchase in 2019 of Braun of the Big Machine company based in Nashville, whose Swift Holdings that then sold for $ 300 million reported the campaign “(Taylor's version version)” Swift, inspired Swift, has meticulously rebuild each of those LP in an effort to replace the originals in the market.
“Everything I always wanted was the opportunity to work enough to be able to buy my music directly without ropes, without association, with full autonomy,” Swift wrote on Friday on his website after publishing a photo on social networks of herself surrounded by those first albums.
“I will always be grateful to everyone in Shamrock Capital for being the first people to offer me this,” he continued. “The way they have handled each interaction have been honest, fair and respectful. This was a business for them, but I really felt that they saw her for what it was for me: my memories and my sweat and my letter and my decades of dreams. I am endless grateful.”
Last week, page six of the New York Post reported that Braun, who once administered Swift's nemesis, Kanye West and who Swift accused of intimidating her, was “encouraging” the new agreement between the singer and Shamrock capital, the investment firm based in Los Angeles that bought the Swift rights of Braun in 2020. Even a source of negotiation Sensate theme, confirmed that in 2020.
“All legitimate credit for this opportunity should go to Shamrock Capital and only the Nashville de Taylor headquarters,” La Times told the source. “Taylor now has all his music, and this moment finally happened despite Scooter Braun, not for him.”
Shamrock was founded in 1978 by the late Roy E. Disney, Walt Disney's nephew; Swift has reached several agreements with the Disney company in recent years, including its decision to make a 2023 concert film available to broadcast on Disney+.
The New York Post reported that Swift paid Shamrock between $ 600 million and $ 1 billion for the rights of its albums, a price range that the Times source described as “highly inaccurate.”
Through a representative, Braun said Friday: “I'm happy for her.”
The pop star also provided an update on “reputation (Taylor version)” in its Friday note.
“[I]It is the only album in those first 6 that I thought could not be improved when remaking. Not music, or photos or videos. So I continued postponing it, “he said about the anticipated reba, which will previously follow the updates of” (Taylor version) “of his” Fearless “,” Red “,” Speak Now “and” 1989 “albums.
Swift said that “he had already completely remembered” his homonymous debut album, which he launched in 2006 at age 16, and “really love[s] How it sounds now. “
The original “reputation” followed a public dispute with West and his then wife, Kim Kardashian, who remodeled Swift's established image as the girl next door: “My reputation has never been worse,” he told a new love interest in the song “Delicate”, “then you must love me.” The LP found the singer, who had described “1989” of 2014 as his first “official pop album”, venturing into sounds and textures taken from hip-hop and R&B; The song “End Game” even presented a guest verse from Rapper Future.
“Reputation” obtained a Grammy nomination for the pop vocal album, although an assent for the album of the year was lost after Swift scored three previous nominations in that category. In 2024, the singer became the first artist to win the album of the year four times when “Midnights” took the prize; The last Swift project, “The tortured poet department”, was nominated for the album of the year at the February ceremony, but “Cowboy Carter” of Beyoncé won.
Friday's announcement took place about six months after the end of Swift Eras Tour, which was launched in March 2023 and ran for 149 shows on five continents. It is said that the tour is the most collected of all time, with the sale of tickets in the neighborhood of $ 2 billion.
And in case someone was not clear about how much this deal with Swift Swift means, she put it quite clearly in her note.
“My first tattoo,” he wrote, “could be a great clover in the middle of my forehead.”
