The hallmark of the humble Jimmy music magnate, humble ranch, is associated with Sony to release the movie “Clika” at the end of this year.
Humble ranch goes to Hollywood.
The record label, headed by the humble Jimmy CEO, announced Tuesday that he is collaborating with Sony Pictures and Sony Music Latin to launch the feature film “Clika”. The film, directed by Michael Greene, tells the story of a musician who struggles to take the legacy of his family. It is scheduled for a theatrical release of August 5 through Columbia Pictures (a Sony subsidiary).
The film will star in the Patterns inheritance leader, Jay Dee, whose group launched his debut album “Pa Las Vibras” under the Humild Ranch seal in 2019. Jay Dee's cast companions for production include the experienced actor Eric Roberts and rapper Ohgeesy, along with Cristian Gutierrez, Laura Lopez, Nana Ponceleon and Uziel Pantoj.
“This film is paving the way for a completely new era of opportunities and representation for Mexico Creators in Hollywood,” he said humble in a statement shared by Billboard. “We have been grinding in the background, but now we are entering the center of attention, ready to show the world what it really is.”
Sony Pictures Motion Picture Group, Sanford Panitch praised the previous works of humble in the same statement, saying: “Jimmy is a visionary producer whose innovative approach has remodeled the sound of Mexican music.” He added: “Now, its important contributions in the world of music open the door to new voices, new types of stories and new film stars.”
In 2011, humble and his friends, José “JB” Becerra and Roque “Rocky” Venegas formally established the Music Seal Humilde Rancho. The company was designed around the mission of evolving the regional tradition of Mexican music for a younger and more biker generation of fans.
The artist champions whose inheritance is not only reflected in corridos, the Mexican popular ballad sandstones that narrate the internal life of the scammers, immigrants or common people who try to survive, but also in the sounds and styles of their favorite rappers in the United States. The resulting mixture is described as “corridos lying” or “trap runs”. The booming company, especially, is home to the Mega Force Regida Group and the international star Natanael Cano. The label has also worked with other important artists such as Bad Bunny, Snoop Dogg and Steve Aoki.
“We are building a culture, the way we talk, the way we dress, the way we sing, and it's great,” he told the Times humble last year about the overwhelming success of his label.
Loss assistant editor Suzy Exhibition Contributed to this report.
