The official sponsor of the UEFA Champions League, Turkish Airlines, has collaborated with one of football's most esteemed coaches, José Mourinho, featuring him in its latest advertisement. As part of the campaign, in a short film, José Mourinho is seen experiencing the services on board Turkish Airlines, emerging victorious in a challenging game of chess, enjoying gourmet dishes from the Business Class menu, watching live La Liga matches of UEFA Champions League and enjoying a comfortable ride with noise-cancelling headphones.
Turkish Airlines has been named Best Airline in Europe and also recently won the title of “Best European Airline Serving the Middle East” at the Business Traveler Middle East Awards 2024.
Commenting on the new announcement, Chairman of the Board of Directors and Executive Committee of Turkish Airlines, Prof. Dr. Ahmet Bolat, said: “Holding the title of Best Airline in Europe, we are proud to be the official sponsor of one of the most prestigious sporting events. , UEFA Champions League. “Now our collaboration with José Mourinho reinforces the global strength of our brand and its commitment to sport, while highlighting our shared pursuit of excellence.”
The new collaboration is claimed to underline the shared passion for excellence and victory between these two global giants in their respective fields.
“Turkish Airlines is undoubtedly one of the best airlines in the world, as confirmed by the numerous awards it receives each year. It is an honor to work with them. “This partnership combines my passion for winning with its excellent quality of service,” said Mourinho.
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Turkish Airlines continues to project Türkiye's cultural and sporting values on the global stage through its presence at the 2024 UEFA Champions League London final, reinforcing its position as a leading global brand.
Through its presence at the London final of the 2024 UEFA Champions League, Turkish Airlines continues to project Türkiye's cultural and sporting values on the global stage, reinforcing its position as a leading global brand.
To see the airline's new ad starring Mourinho, titled “Chess,” click here!
turkishairlines.com
