Turkish Airlines has become a partner of the Melbourne Victory Football Club and, starting with the 2024/25 season, will remain its new main partner for the next three years.
The partnership was announced shortly after Turkish Airlines' inaugural flight to Melbourne on March 4, 2024, marking its first foray into Australia and expanding the airline's network to six continents. The new route will offer three weekly flights to Melbourne and the airline also plans to add Sydney to its network by the end of 2024.
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Commenting on the new partnership, Turkish Airlines Chairman of the Board of Directors and Executive Committee, Prof. Dr. Ahmet Bolat, said: “We are happy to embark on this journey with Melbourne Victory; It's a really fitting partnership at this time as we celebrate our inaugural entry into the vibrant city of Melbourne. Leveraging our shared values of excellence and passion for success to create memorable experiences for both football fans and travelers is traditional for our airline at this time as we support numerous clubs across many sporting branches.”
Turkish Airlines has a long history of supporting numerous different sports disciplines and teams around the world, from football and basketball to golf, equestrian sports, free diving and more. Some of her other sponsorships have included the Türkiye national football teams and the UEFA Champions League, as well as Galatasaray SK, Türkiye women's national volleyball team, Trabzonspor, Konyaspor, Sivasspor, Başakşehir FK, FK Sarajevo and Neftchi PFK, to name a few.
Caroline Carnegie, CEO of Melbourne Victory, also expressed her excitement at the newly formed alliance between the worlds of sport and aviation, saying: “We are excited to welcome Turkish Airlines as our major partner, especially as they embark on expanding to Melbourne from March 2024. As a global powerhouse in the aviation business, winning countless awards for service, customer satisfaction and sustainability, we are proud to partner with them over the next three years and help them launch their brand. in Australia. market.”
turkishairlines.com
