YouTube is redesigning its smart TV app to increase interactivity between people and their favorite channels.
In a recent blog post, YouTube described how the updated UI shrinks the main video a bit to make room for a column of information containing a video's view count, the number of likes it has, the description and comments. Yes, despite internet advice, people do read YouTube comments sections. The current layout has the same column, but darkens the right side of the screen. YouTube states in its announcement that the redesign allows users to enjoy content “without interrupting [or ruining] the visual experience.”
Don't worry about this becoming the new normal. TheVerge in its coverage states that the full screen view will remain. It will not be overridden by the update or removed as the default setting. You can switch to the revamped interface at any time from the video player screen. It is entirely up to the viewer how they want to curate their experience.
Varied content
What you see in the UI column may differ depending on the type of content being viewed. In the ad, YouTube demonstrates how the design works by playing a video about beauty products. Below the comments, viewers can see the specific products mentioned in the clip and purchase them directly.
Purchasing on YouTube TV may seem simple, however, TheVerge claims that it will be a bit inconvenient. Instead of purchasing items directly from a channel, you will have to scan a QR code that appears on the screen. From there, you will be directed to a web page where users will complete the transaction. We reached out to YouTube to verify this and a company representative confirmed that this is how it will work.
In addition to purchases, the far right column will also show live results and statistics of sports games. It will be part of the already existing “Views feature set”, which can be found by activating the correct on-screen filter.
The update will roll out to all YouTube TV subscribers in the coming weeks. It won't happen all at once, so keep an eye out for the patch when it arrives.
Be sure to check out TechRadar's recommendations for the best TVs for 2024 if you're looking to upgrade.
