The Dyson Airwrap has been wowing hair care lovers since its launch in 2018, and now the ever-popular multi-styler is back and smarter than ever with the Dyson Airwrap id, the brand’s first connected beauty device.
In the MyDyson app, users can program their hair profile, specifying their hair type, length and skill level. Based on this information, the app will recommend the perfect curling routine, which the Airwrap id can achieve with a simple press of the power button using Bluetooth connectivity.
The app will also help you better maintain your Airwrap, providing you with information on the status of the filter, guiding you through cleaning it, and prompting you on what actions to take in the event of a breakdown. However, there is also a new white LED on the machine that will flash when it is time to clean the filter in case you forget to check the app.
Otherwise, the specs are largely the same, with the Airwrap id offering the same intelligent heat control to measure and regulate heat and Coanda airflow technology to deliver less hair damage and salon-ready results.
Additionally, Dyson has introduced three new accessories to increase the versatility of the Airwrap: a tapered barrel for more defined curls that promises better root styling, the Wave+Curl diffuser to enhance and define natural wave patterns and a blade concentrator that channels the Coanda airflow through two curved surfaces to create an even jet of air for a smoother finish.
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Work smarter, not harder
The original Dyson Airwrap (later improved in an updated 2022 model with bi-directional curling barrels and a new loose hair attachment) was an impressive, innovative device, and despite its exorbitantly high price tag, it's become one of the most sought-after hair-care gadgets we've ever seen.
There are a number of Dyson Airwrap imitators available these days (including the Shark FlexStyle), many of which offer comparable performance for just half the price. Still, having used the Airwrap for nearly a year, I can't say there's anything that matches the ease of use offered by the original.
New technology and accessories could further widen the gap between Dyson and its competitors, especially as they could also be a real asset for a wider variety of hair types. Curly and frizzy hair, in particular, could benefit from the tapered wand and Wave+Curl diffuser, as well as the MyDyson app’s hair profiler, which is a nice change from the one-size-fits-all approach of the original multi-function dryer.
The new Dyson Airwrap id range will be available in stores and online at Dyson.co.uk for £499.99 on 27th August in the UK, and we’re eagerly awaiting Dyson’s US and Australian launch and pricing details. It will be available in two bold and beautiful colourways – Ceramic Patina and Topaz, as well as Vinca Blue and Topaz.
While you're shopping, be sure to also check out Dyson's new wet-first styling products, the Dyson Chitosan Formula range, produced specifically to complement Dyson hair tools.
