Subscribers to Google One cloud storage plans now have some extra benefits they can use, after Nest Aware (for Nest Camera video recording) and Fitbit Premium (for doing more with your Fitbit) were included in the packages.
There is only one condition: you have to be in the UK, at least for now. As reported on Reddit (via 9to5Google), Google One subscribers began receiving emails from Google notifying them of changes to their accounts.
Google has done this in a rather strange way. Adding Nest Aware and Fitbit Premium clearly adds a lot more value to Google One, and we know it definitely happened, according to a statement from Google to 9to5Google.
At the same time, making it UK-only seems like an odd choice: Google hasn't mentioned the US or anywhere else at all. There's no official announcement about the news anywhere, and at the moment it's not mentioned on the Google One UK pricing page, although it appears to be available in 2TB and above storage plans.
Are you still implementing?
Even in the UK, it appears to be a gradual or limited rollout. Several TechRadar team members with Google One subscriptions have yet to receive an email with news about the additional Nest and Fitbit benefits included in their plan.
Nest Aware starts at £8 a month in the UK and adds 30 days of event history for Nest cameras, plus smart alerts. There's also a Nest Aware Plus package (£12 a month) that adds 24/7 video history and 60 days of video event history. Plans cost $8/$15 per month in the US and AU$12/AU$24 per month in Australia.
As for Fitbit Premium, it gives you a deeper dive into some of your health and fitness stats: you get more advanced sleep analysis, for example, plus a daily readiness score. Also included is an extensive library of exercise videos and audio tracks. On its own, Fitbit Premium costs $9.99 / £7.99 / AU$15.49 a month.
All of this adds a lot of value to Google One plans, on top of the cloud storage and other benefits (like a VPN) you already get, making it a stronger competitor to Apple One. Google also recently introduced a Google plan One AI Premium, which provides access to the Gemini Advanced AI model.
