The Fujifilm
It has the same 40MP stabilized crop sensor and X-Processor 5 engine as the X100VI and the more expensive Fujifilm X-T5, offers a healthy dose of retro charm and comes with an all-new film simulation dial that puts Try Fujifilm's superb range of effects. right at your fingertips.
The X-T50 is essentially a small X-T5, with a smaller, plastic, non-weather-sealed body, and it's cheaper. Logically, it should replace the X-T30 II, which we've long rated as the best Fujifilm X-series retro mirrorless camera for beginners; however, Fujifilm says the older model will remain on sale.
It's a similar situation to when the X-S20 was launched. It didn't replace the X-S10, but it sits above it as a more expensive and more capable model. History repeats itself with the X-T50 and X-T30 II.
I have to admit I'm surprised at how expensive the X-T50 is. It'll set you back $1,399 / £1,299 / AU$2,599 for the body only, or $1,799 / £1,649 / AU$3,149 with the new XF 16-50mm f/2.8-4.8 R LM WR kit lens that launched alongside the camera, making it a mid-range model in terms of price.
That's not much less than the current reduced price of the now two-year-old Fujifilm X-T5, which is only around $150/£200 more, but which in Australia can be found for the same price as the the X-T50. At these prices, it's hard to recommend the X-T50 over the X-T5, which is a higher-end enthusiast camera with better build quality and overall performance, including dual card slots, longer burst speeds, and video recording. of 6K.
The profit margin is also significant compared to the X-T30 II, around 50% more. However, the X-T50 is cheaper than the X100 VI, despite having the same image and video quality, and can also be paired with any of Fujifilm's excellent XF lenses.
If you've read about Fujifilm's film simulations, then you'll find the new dedicated dial particularly interesting. It includes the original look and the latest Reala Ace color profile, and leaves room for three additional options of your choice, although it is not currently possible to assign one of your own recipes to one of those custom options.
The new dial replaces the shooting mode dial on the X-T30 II and X-T5, and makes the X-T50 look like a beginner's camera, despite its improved image and video performance, including internal video 6K 10-bit and the option to record raw video to an external recorder via HDMI.
Overall, the X-T50 combines excellent image quality and features with a cheaper body and more basic handling and performance than a serious camera like the X-T5.
On-sale dates are June 17 for the X-T50 and May 28 for the 16-50mm lens.