Phison has announced its new Pascari brand of SSDs, aimed at enterprise and data center applications.
The company says the move is, unsurprisingly, “a response to the exponential growth of artificial intelligence technologies and increasing demands for high-performance storage solutions capable of handling large data sets and intensive workloads.”
The Pascari brand became known with the launch of the X200 series, Phison's first PCIe Gen5 enterprise SSDs. The company says they have been designed to meet maximum performance requirements, immense storage needs, and advanced firmware requests.
Compete with your own clients
The introduction of the Pascari brand also aims to expand Phison's market reach, increasing the accessibility of its enterprise SSD solutions in industrial and commercial channels. The full range of Pascari SSDs will include the Performance X Series, AI Series, Data Center D Series, SATA S Series, and Boot Drive B Series.
Phison's Pascari They offer dual/single port PCIe Gen5x4, variable capacities from 1.6TB to 30.72TB, impressive sequential read and write speeds of 14.8GB/s and 8.7GB/s respectively, and robust security measures.
While making your own SSDs is perhaps an inevitable step, as ServeTheHome points out, “at the same time, this will create some chaos. Phison now competes with some of its clients. Inevitably, that causes problems in relationships. It will be interesting to see how this shapes the market in the coming quarters. Still, for Phison, the bill of materials cost of a modern data center SSD is dominated by NAND content. As a result, selling a complete SSD (which the company has done for years as an OEM/ODM model) generates much more revenue per SSD than selling just the controller.”
“The introduction of the Pascari brand marks a milestone for Phison as we continue to innovate and lead NAND Flash technology,” said KS Pua, CEO of Phison. “Our commitment extends beyond the products; “With Pascari and our IMAGIN+ design services, we are enabling organizations to create custom flash storage architectures that precisely match their performance demands, ensuring accelerated business growth and greater value creation.”
