Web hosting and cloud services provider HostPapa has acquired IA's premium domain marketplace business BrandPa.
The deal means BrandPa domain sellers will get better opportunities to showcase their premium domains to HostPapa's existing web hosting customers and will have more payment options and a higher level of support.
The exact terms of the deal have not been revealed, but it appears that both brands will share expertise to improve user experience and offerings for their respective employees and customer base.
HostPapa acquires BrandPa
“Adding Brandpa and its powerful AI technology to HostPapa's portfolio of products and services reflects our commitment to providing innovative solutions that meet the evolving needs of businesses and entrepreneurs around the world,” said Jamie Opalchuk, CEO of HostPapa. “This will enable businesses of all sizes to establish a compelling and recognizable online brand with unprecedented ease.”
HostPapa is a Canadian web hosting and cloud services provider focused on providing a variety of enterprise-grade solutions for all business owners that are traditionally out of reach of smaller companies.
The company hopes its new tools will give HostPapa customers the opportunity to use AI-enhanced marketing tools and 3D branding to help businesses grow their online identity and also improve SEO for website pages. destination.
BrandPa emerged from a digital marketing agency that frequently had to invent new domain names for its clients. BrandPa says: “After a lot of work, we got good at this. We tried to flip through dictionaries and mix up words. We tried to deconstruct what makes a word “work.” We started developing tools that would allow us to come up with more original names faster. With Over time, we realized how others could benefit from what we had learned, so we founded Brandpa to help eliminate the hassle of coming up with new names.”
According to the Global Strategic Domain Name Market Report, 431.8 million domain names were registered in 2022 and the market is projected to grow by 6.7% in 2026 to 557.7 million. This is due to a growing number of startups and enterprises undertaking new projects that require a strong online identity.
