Spanish retailer Zara opens new flagship store at Bengaluru's Phoenix mall

Zara unveils its newest store at Phoenix Mall of Asia in Bengaluru, making it Zara’s 24th store in India. The newest store is over 36,000 square feet and is located on the first floor of the mall.

The Zara store features the latest technological innovations from Zara's integrated online and physical store platform. The store façade is built according to Zara's updated design concept, with the Infinity stone texture finish and brushed stainless steel ceilings.

The interior is predominantly white, clean and neutral, with pops of colour and warmth coming from the wooden elements and natural tones of the textiles. The space encompasses women's, men's and children's sections, offering products that elevate everyday life and inspire new forms of personal expression. This store features a new 'boutique' space for Zara's baby collection. This is the first of its kind in a Zara store in India.

Zara opens its 24th store in India at Bengaluru’s Phoenix Mall of Asia spread over 36,000 sq ft. The store features a sleek design with Infinity Stone texture, wood detailing and a boutique space for its baby collection – the first of its kind in India. With 13 self-checkouts and 6 cash counters, it offers a seamless, technology-driven shopping experience.

This store has internal walls that combine smooth and textured white surfaces with wood panelling for the checkout areas in the children's and men's sections. There are 13 self-checkout counters in all sections combined, along with 6 regular cash counters.

INNOVATION AT THE SERVICE OF THE CUSTOMER

This store presents Zara's latest retail concept for large stores. It is equipped with the most efficient technological tools to offer customers a unique fashion experience integrated with the online platform.

Some of the services include:

– Self-service checkout with cash option

– Changing room reservation

– Pick up in store (place your order online and pick it up within two hours)

– Check availability in store

– Location of the product on the floor (through the Zara app)

– Exclusive return counters for both online and in-store purchases

– Smart fitting rooms (women's and men's sections)

AN EFFICIENT STORE

As part of Zara's commitment to the efficient design, construction and management of its stores, the store features some of the most advanced energy efficiency systems available.

Measures taken to reduce environmental impact include efficient heating and cooling systems, energy-saving LED lighting and the use of lower-impact materials.

The store is connected to Inditex's internal Inergy platform, which monitors the efficient consumption of the store's air conditioning and electricity systems to improve their management, identify the most efficient systems, improve maintenance and help define strategies to reduce energy demand.

Zara is continuously working to reduce the environmental impact of its teams' daily decisions thanks to its roadmap with a holistic vision and objectives for the entire value chain. It also develops reuse and recycling programs to promote the circular economy and reduce waste and the first consumption of raw materials.

Note: The content of this press release has not been edited by Fibre2Fashion staff.

Fibre2Fashion (RM) Press Desk

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