The stakes are high at this summer's Olympics in Paris for global sportswear brands that desperately need a catalyst to boost sales.
Shoemakers expect overwhelming success at the Olympic Games
![f28b.jpeg](https://telegraph247.com/wp-content/uploads/2024/05/f28b.jpeg)
The stakes are high at this summer's Olympics in Paris for global sportswear brands that desperately need a catalyst to boost sales.
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