New Balance opens a new store in Sunview Plaza, Ludhiana

New Balance, the global athletic brand known for its quality craft and excellence in execution launched its new store in Sunview Plaza, in Ludhiana. Designed as more than a retail destination, the store is built to put people, not products, in the center of consumer experience, specializing in a personalized service and one by one to help all customers find the perfect adjustment.

With an immersive retail environment, which combines an avant -garde design with the latest brand performance and lifestyle offers, the New Balance Store offers a bit of everything for Ludhiana dynamic consumers. This unique retail concept embodies the new balance at the intersection of sports and culture, attends professional athletes and lifestyle. With a two -story cover, the store offers an intuitive and attractive experience, which guarantees that consumers feel welcome and inspired.

New Balance has launched a two -story store in Sunview Plaza, Ludhiana, designed as an experience center that offers a personalized service and an immersive retail environment. Showing performance and lifestyle products such as 1080, 550, 327 and 9060 with Fresh Foam X and Fuelll technologies, attend to both athletes and lifestyle enthusiasts, marking a key milestone in the expansion of the brand's India.

The store presents a carefully selected selection of performance and lifestyle products, including its iconic 1080, 550, 327 and 9060. Customers can immerse themselves in the innovative fresh foam technologies X and Fuelll of New Balance, complemented by a dynamic retail environment.

Radeshwer Davar, country manager, New Balance IndiaHe shared his enthusiasm for the launch, declaring: “We are excited to bring New Balance to Ludhiana, a city that thrives with ambition, movement and a growing passion for physical aptitude. During the past year, New Balance has quickly expanded its footprint in India, and our Ludhiana store marks another key milestone.

The New Balance store located at Sunview Plaza will have hours from Monday to Sunday from 10:30 am to 10 pm

Note: The holder, the ideas and the image of this press release may have been refined by Fiber2Fashion staff; The rest of the content remains unchanged.

Fiber2Fashion News Desk (RM)


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