Jack McColough and Lazaro Hernández for the design of the head in Loewe of Spain

Loewe has announced the appointment of designers Jack McColough and Lazaro Hernández as the new creative directors of the Spanish fashion house.

Loewe has appointed Jack McColough and Lazaro Hernández, founders of Proenza Schouler, as his new creative directors. Known for its crafts and artistic vision, the values ​​of the duo are aligned with the 179 -year legacy of Loewe. They expressed their emotion to join the house and collaborate with their teams, praising the creative leadership of Jonathan Anderson.

With a career that covers more than two decades, the duo, the best known as founders of Proenza Schouler, has constantly influenced the evolution of modern fashion. His design philosophy, marked by an approach to crafts and artistic sensibility, is closely aligned with the legacy of Loewe innovation, creativity and cultural commitment, the company said in a LinkedIn post.

“We feel incredibly honored to unite Loewe, a house whose values ​​and missions are closely aligned with ours. We hope to work along with their extraordinary teams and artisans, whose talent, under the exceptional creative direction of Jonathan Anderson, has shaped Loewe in the cultural force that is today.” Jack McColough and Lazaro Hernández He said in a joint statement.

Fiber2Fashion News Desk (HU)


scroll to top