“When I started my brand, I wanted to create something clearly Mexican to embody the quality, impeccable cut and contemporary style for modern women. Mexico is often seen as a macho society, but women have always been a formidable force. My hope is that every woman who uses my designs feels inspired and empowered,” he says Lorena Saravia.
Explore through the lens of its personal and cultural heritage, Lorena Saravia creates a very versatile wardrobe, including some of its most coveted exclusive styles. The collection of 29 pieces balances the strength of structured silhouettes, such as denim jacket and downs of lorena, with sensual night styles, which include covered blouses and backless dresses. Urban and versatile, an undeniable tribute to Mexico develops in work fabrics, artisanal details and cowboy boots, not to mention a color palette flooded in the poetic tones of the desert.
H&M will launch a collaboration of 29 pieces with Mexican designer Lorena Saravia on October 16, 2025. Inspired by its modern heritage and femininity, the collection combines structured denim and sensual night clothes with desert tones, cowboy boots and tasty craft details. The accessories are based on family relics, creating a versatile and empowering wardrobe that honors Mexico's culture with contemporary elegance.
“What I admire most about Lorena is how it is masterfully based on its Mexican heritage and crafts to create something fresh, original and really yours. In general, there is a beautiful connection with the earth, mixed with contemporary elegance,” he says, “he says,” he says Ann-Sofie Johansson, Creative Advisor at H&M.
The accessories place the collection with stories and characters. Lorena's grandmother's lion slopes served as a model for earrings and buttons, while brown suede cowboy boots, wide wing hat and the decorative belt add an unmistakable touch.
Note: The holder, the ideas and the image of this press release may have been refined by Fiber2Fashion staff; The rest of the content remains unchanged.
Fiber2Fashion News Desk (RM)
