Edeline Lee opted for an intimate breakfast on Mount Street for the launch of her fall 2024 look book, featuring mother-daughter duos that showed the brand can make miniskirts, cozy hoodies and cupcake dresses for kids , in addition to its flattering signature cocktail. or informal business numbers.
“Fashion is a really powerful way to express yourself and creates a connection between different generations when a mother passes clothes to her daughter. “As a designer, it is something special to be able to witness how I work a lot with private clients directly,” Lee explained of her decision to present the collection in a series of moving family portraits of her friends, clients and followers, such as chef Amy Poon, artist Carolina Mazzolari and jewelry designer Cora Sheibani.
Reflecting the theme that transcends generations, Lee offered multi-purpose pieces that suited various occasions and age groups, such as a crepe dress with removable sleeves and a crop top that can be paired with a mini or fishtail skirt.
Rose was also a recurring theme this season. She offered a white jacket with a fascinating three-dimensional draped rose on the back. The same technique can be found on the sleeves and bust of several other capes and evening dresses. There were also cropped sweatshirts and miniskirts adorned with hand-embroidered roses.
For more London Fashion Week reviews, click here.
