The collection, which comprises more than 30 products, ranging from t-shirts, hoodies and socks, is aimed at all genders for customers to wear at Pride and beyond. Central to the products are colorful, bold and unique designs that speak to the LGBTQIA+ community and reflect the multitude of lived queer experiences and aesthetics.
ASOS has launched an exclusive collection in collaboration with four LGBTQIA+ artists, offering over 30 products designed for all genders. The collection, which includes t-shirts, hoodies and socks, features designs that celebrate the diversity and creativity of the LGBTQIA+ community. All profits will go to Just Like Us, a charity working to improve lives.
The artists, who have been involved throughout the project, include:
- Ashton Attzs (she/they), UK-based illustrator and painter. His paintings and digital illustrations are colorful and vibrant celebrations of everyday life.
- Erik Carnell (he/him), a gay trans man who uses a pastel color palette to create art he describes as “Pride and Sadness.”
- Theodoor Grimes (they/him) is a Black non-binary digital artist living in the Bronx. Inspired by graphic novels and manga, Theodoor's illustrations are filled with incredible detail, lush colors, and textures, all dedicated to uplifting people and centering the queer experience.
- Tommy Burley (they/him/her) a trans tattoo artist based in Brighton and London. Tommy's work is best described as traditional fine-line realism with a chrome, weird edge.
Vanessa Spence, executive vice president of creative at ASOS, said: “Our purpose is to give our customers the confidence to be whoever they want to be and we are proud to launch another Pride collaboration this year, with a collection that celebrates diversity. , self-expression and queer joy when collaborating with LGBTQIA+ artists.”
All profits from the collection will go to Just Like Us, the LGBT+ youth charity, which works to create safer and more inclusive environments for LGBTQIA+ young people.
Note: The content of this press release has not been edited by Fibre2Fashion staff.
Fiber2Fashion News Desk (RM)
