Since Leap Day is celebrated once every four years, many companies offer deals and freebies on this special day.
On Thursday, February 29, 2024, several American chains, including staples like 7-Eleven and Krispy Kreme, will celebrate this year's Leap Day with giveaways and special offers for customers. Leap Day doesn't happen every year, so there will be plenty of deals for everyone.
Wendy's is offering customers an exclusive limited-time offer, having announced Monday that fans can get a new Cinnabon Pull-Apart menu item free during breakfast hours at their local Wendy's restaurant. No prior purchase is necessary to get the exclusive gift. In a statement, Lindsay Radkoski, U.S. chief marketing officer for The Wendy's Company, said: “As we celebrate our fourth breakfast anniversary with this new product, we're offering great deals starting on Leap Day, a day that only comes around every four years.”
Wendy's isn't the only company offering a Leap Day treat. With a minimum purchase of $10 for those dining at BJ's, the restaurant offers its famous Pizookies for $2.29. But that's not all on the cookie front, all week long Insomniac Cookies is offering customers, also known as “Insomniacs,” the opportunity to receive a free classic cookie with any six- or 12-pack purchase.
Popular donut service Krispy Kreme is offering customers its original glazed dozen with the purchase of a dozen at regular price. Krispy Kreme is also offering a free original frosted dozen for anyone with a Leap Day birthday. Krispy Kreme says proof of birthday is required.
“One more day in the year is an irresistible opportunity for Krispy Kreme to be extra sweet with our guests,” said Dave Skena, global brand director for Krispy Kreme. USA Today. “So, we're sweetening Leap Day by the dozen, even for fans whose real birthday occurs only every four years.”
Potential customers also have the chance to score free guacamole from Chipotle, or a free piece of fish or chicken from Long John Silver's, using promo code LEAP DAY for the latter. Another promo code LEAP 29 can be used at Marco's Pizza to receive 29 percent off all menu-priced pizzas through March 3, 2024. Meanwhile, 7-Eleven is offering customers any combination of five wings for $2.29 on leap day.
If you're craving another option, Smoothie King customers can receive 29 percent off purchases of smoothies 20 ounces or larger at all stores when they spend $15 or more on Leap Day through the new Smoothie King Healthy Reward app.