Design.space, a new art and design fair at the Pacific Design Center

It was clear, while ascending to the Pacific Design Center that design. Space, the inaugural retail experience that combines a rare design, art and fashion, went to the bosses. In the parking lot, I saw a woman with a coat of the row, another in a couple of Miu Miu Boots. The signage was subtle but clear: we arrived at this place to flex. I followed them already other elegant people to the last floor of the center, where the rooms that had rare works of art, household items, furniture and fashion waiting.

The point for Jesse Lee – founder of the online design market, Basic.space, which organized Design.Space last weekend – was less see and be seenAnd more: See, be seenAnd most importantly: buy. Buy. Buy. Buy. Everything was on sale, from the niche perfumes of Tsu Lange Yor by Troye Sivan, to the Sofa Red Chirac by Paulin Paulin Paulin X Christo and Jeanne-Claude X Parley for the oceans, shown in a white room. Outside, the iconic service station of the French architect Jean Prouvé of 1969 made his debut on the American soil.

Sadie USA Prada on the Chirac couch made in collaboration with Paulin Paulin, Christo and Jeanne-Claude and Parley.

Other participants included fashion brands and old dealers, from 424 to Justin Reed; Italian design stones, such as Memphis Milano and Edizioni of the Pesce de Gaetano Pesce. Art objects one of one, such as the openings with silver and crystal inlays of the crystals of the Nothing Perfect Nothing Catalog of Future Perfect. While many, if not most, of the pieces shown at the fair were worthy of the museum, Design.Space never intended to be a museum, says Lee. It is not a passive experience, but an interactive and high -risk market.

Walking for design. The space felt like being in the most elegant department stores in a luxury shopping center 30 years ago, before the shopping centers were simple skeletons, before spending all our time moving in the true or 1stdibs. Design.Space was full of the sensuality and tension of the shopping experiences of yesteryear. There was a white crispy carpet in rooms with iconic design pieces of the Italian design house Guffram, including the Pratone lounge chair in the vibrant form and the color of the large grass blades. There were performance elements of other suppliers. Huge sold his original 1985 telephone designed by Jean Podozzi, Ettore Sottsass and David Kelley in a set made to look and feel like an 80th office, which includes a model in style, hair and perfect makeup and makeup of the period, speaking on that phone. He felt like watching a movie. There were also moments in movement of discovery. I was surprised to discover that the beautiful silver bean bag chair that attracted me immediately (and almost stopped falling) was actually a 2007 sculpture made of rock aluminum by Cheryl Ekstrom, presented by JF Chen.

Isabel, on the left, wears Jnco pants, Gucci Polo, Nike T90 shoes, Vintage Puka necklace. Sadie wears the Courèges set, Chloé shoes. Tables of modules and oxen mirrors of shillo Perron without g.

Lee was inspired by his own shopping experiences at Barney's in Beverly Hills (RIP) as a young man obsessed with design, before having the means to buy in Barney's. “What we want this is obsessively cured and without commercial apologies,” says Lee. “What I miss is what Barney was for me 10 years ago. It was not prices or what I bought, but it was more than the fact that six hours really immersed in the experience of this luxury store could happen.”

Design.Space also feels like a subtle protest of this new aesthetic from which it has emerged in the last 15 years: blonde wood, aerated, minimalist design, a plant in the corner) that reads (and me and many others) have been tired. These spaces shout: “We are informal, we are accessible.”

With Design.Space, Lee says: “I want this experience to have some intimidation.”

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While we were touring the Archcedidores, a rare fashion exhibition and designer furniture, one of my design partners. We collectively realized that we had never seen the artist without his sunglasses, but in this context he made more sense. These pieces that we were all above demanded a closer appearance: from a 2002 autumn/winter -winter skin skin coat, to a pair of perfectly used Helmut Lang leather pants from the late 90s that made me salivate. In the same exhibition room was Hommemade, an interior design study of $ Ap Rocky. It presented the hommemade coffee, which served a meticulous espresso Martini, and the entertainment console made and the professional study on wheels, complete with a projector, microphones, snack dispensers and rolling tray. Rocky's first collection with Ray-Ban as his newly appointed creative director was also exhibited. Later that night, Rocky himself made an appearance, effectively consecrating his own corner of the fair and design.

Sadie uses John Galliano Top, Bokuchava Skirt side, Windsor Smith Shoes Inside “Gas Station 1969” by Jean Prouvé.

Design.Space was only by invitation. And their guests felt like a rare group, for whom niche furniture designers and file fashion pieces existed in eyelashes that lived side by side in their brains. It was different from the multitude of customers that you could see at a traditional art fair (not enough Rizz), different from the ones, even to whom you can see at a fashion party (performative rizz). These people were clear, they were intentional about the D -design of everything in their lives, from their jackets to their salts and pimitor.