Every tattoo has a story. Some are good; others may leave a lingering sense of regret.
Those tattoos that make you shudder are at the center of a contest that the hypermarket company PetSmart launched this month.
Called the “Tattoo Redo” contest, PetSmart is offering five winners the chance to replace tattoos they regret with a portrait of a pet.
The company's website already has a gallery of regrettable tattoos that includes poorly drawn stars, an outline of the state of Oklahoma, Bad Bunny's heart logo and many kanji, the Japanese characters that many Americans have tattooed on their skin.
The company said it has partnered with Alium Tattoo Studio in Culver City to provide consultations and sessions with tattoo artists who will turn those unfortunate images into fresh ink of beloved furry friends.
Don't live in Los Angeles? No problem. The company says it will also provide winners with travel and a two-night hotel stay in Los Angeles.
The contest, which is open to U.S. residents 18 and older, is part of PetSmart's advertising campaign for a new rewards program. Entries must be received by April 30 and will be judged on creativity, originality and the effect the replacement tattoo will have on the person.
