India is the ninth most popular destination for Europeans.
India among the most sought after destinations in Asia by European travelers
As summer approaches in Europe, travel insights from digital travel platform Agoda reveal that Asia is the top choice for European globetrotters. Asia not only ranks as the most popular non-European region, but its popularity is increasing compared to last year, with Agoda seeing 52% more accommodation searches by Europeans for travel to Asia. Interestingly, Agoda saw 26% more accommodation searches by Europeans for travel to India.
According to Agoda data, the top destinations in Asia for European travelers are Thailand, Indonesia and Japan respectively, followed by Malaysia and the Philippines. This reflects the broad appeal of Asian destinations for travelers with a variety of interests. Whether seeking the vibrant street life and historic sites of Bangkok or riding the waves on the surf-friendly shores of Bali, European tourists are looking to explore what Asia has to offer. The European markets with the most searches for trips to Asia are the United Kingdom, France, Germany, Spain and the Netherlands.
India is the ninth most popular destination for Europeans. Accommodation in India is the most sought after by UK travelers, followed by tourists from Germany, Spain, France and the Netherlands.
Krishna Rathi, senior country director for India, Sri Lanka and Maldives subcontinent at Agoda, shared: “The increase in searches compared to last year indicates the growing popularity of Asia as a holiday destination among Europeans. The effects of this trend are visible not only in Southeast Asia and Japan but also in India. “It is fantastic to see more and more Europeans exploring these incredible destinations during their getaway periods.”
Lonavala, New Delhi and Chennai are the most sought after places in India by Europeans. These destinations offer a combination of leisure, adventure and cultural experiences, attractive to travelers looking to make the most of their long-distance summer vacation.
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