New York, NY, June 26, 2024, Chainwire
New Web3 community platform aims to improve product feedback and user engagement
Today, LCA announces the launch of Propeller, the first decentralized application (dApp) based on the open source River communications protocol. Propeller is poised to transform the way product teams engage with their users, gather meaningful product feedback, and build community.
LCA, recognized for collaborating with important brands such as Nike (NYSE:), Reddit, Dropbox (NASDAQ:), Opensea and Moonpay, has been constantly developing innovative and community-focused products. Propeller represents an opportunity for legacy social platforms to move into the next phase of community collaboration, emphasizing online spaces specially designed to meet the unique needs of specific communities.
“LCA was founded with the mission of connecting the unconnected through products that bring people together,” said Greg Isenberg, CEO of Late Checkout. Propeller is all about helping early-stage product teams connect directly with the users who love (and hate) them. We are delighted to see the launch of Propeller on River Protocol, focusing on privacy, security and giving users real ownership in the community. “It's a new era for feedback.”
Propeller challenges the status quo of one-way user feedback systems by facilitating dynamic conversations between users and product teams. On Propeller, users can interact directly with team members, share ideas, and network with other power users, all while receiving rewards for their valuable contributions. This community-driven approach ensures that feedback is not only collected but acted upon, fostering a sense of ownership and investment among users.
Brian Meek, co-founder and CTO of HNT Labs, the web3 venture studio behind River Protocol, highlighted the importance of this launch: “The River Protocol was designed to empower communities with greater privacy, security, reputation and ownership. Propeller is a perfect example of how these principles can be applied to create a more engaged and valued user base. “We are delighted to support Propeller as the first dApp on our protocol and look forward to seeing its impact on community engagement and product development.”
With River token-driven memberships and on-chain verification, Propeller ensures that product feedback comes from verified community members. Each membership exists as a non-fungible token (NFT), providing proof of early adoption and allowing users to earn reputation value. This integration allows for exciting future opportunities such as giveaways and launches of reputation-based rewards, granting access to exclusive communities, and offering previews of new features to top contributors.
Propeller is a community platform aimed at improving user engagement and collaboration between users and product teams. By leveraging the capabilities of the River Protocol, Propeller is creating a new standard between businesses and their most dedicated users, ensuring every voice is heard and every contribution is recognized.
To learn more about Propeller and view product examples, users can visit propeller.chat.
To get started with River, users can visit river.build.
About stroke
LCA is a product innovation agency under the umbrella of the Late Checkout holding company. Founded in 2020 by Greg Isenberg and Theo Tabah, LCA is the industry leader in developing “community products.” For the past 4 years, they have partnered with some of the world's most prominent brands to define their future and create products their communities love.
About HNT Laboratories
Here Not There Labs (HNT) is a web3 venture studio dedicated to digital communication innovation, helping online communities engage more efficiently and effectively. HNT Labs has created the on-chain communication platform, Towns, which is based on the open source protocol, River. HNT is creating novel communication models that empower online communities with programmable and autonomous spaces, fostering authentic and meaningful interactions. Committed to shaping the future of digital connectivity, HNT is backed by significant investment, including $25.5 million Series A financing from notable companies such as a16z crypto, Benchmark, and Framework.
ContactPublic Relations ManagerRyleigh EbronSerotonin[email protected]
This article was originally published on Chainwire.
