Into the Breach Esports Partners with Shuffle.com and Renames CS2 and Dota Divisions to Chainwire's ITB.Shuffle Esports


Melbourne, Australia, June 4, 2024, Chainwire

Into the Breach Esports, one of the leading names in competitive gaming, is excited to announce its new partnership with Shuffle.com, the fastest growing online sports betting and crypto casino platform. This collaboration marks an important milestone in the growth of both companies, uniting the world of esports and the future of online betting.

Key Partnership Highlights:

  • The ITB CS2 and Dota divisions are rebranded as ITB.Shuffle Esports, marking a new era of highly competitive esports rosters and engaging experiences for team fans.
  • All new Counter-Strike 2 and Dota rosters, including top players and coaches, will be revealed later this month.
  • ITB and Shuffle.com present Shuffle Masters, a tournament series designed to showcase emerging esports talent.
  • Several community initiatives are also in the works, including but not limited to several FaceIt series.

The partnership will propel ITB to the forefront of the esports world with a significant $1 million annual investment from Shuffle.com aimed at creating top-tier CS2 and Dota rosters to compete on the global stage. This merger of two forces will work to deliver unparalleled entertainment and opportunities for the online gaming community.

After building a strong relationship with ITB as sponsors last season, this strategic move by Shuffle.com is their largest partnership to date in the competitive gaming scene. In addition to the rebrand, ITB and Shuffle.com are excited to introduce the Shuffle Masters series. This tournament series is designed to provide a competitive platform for rising Tier 2-3 teams, offering the opportunity to showcase their skills and compete for important prizes.

Sam Cook, CEO and founder of ITB, said: “Shuffle.com is a trusted and reputable brand in the betting space, and this integrated partnership will allow both brands to reach new heights previously unattainable. It will mean long-term support for high-caliber squads that will compete at the top of esports, along with tournaments, fan engagement and new community initiatives. This is the biggest, best and most impactful ITB – merging Shuffle's esports aspirations with our own infrastructure and talent. Push the limit with this partnership: ITB x Shuffle Esports.”

Noah Dummett, CEO and co-founder of Shuffle, said: “As someone who grew up playing CS, I'm incredibly excited to become more involved in the space through Shuffle Esports. “We will invest heavily in the team and the broader community to build a team that reflects the same ethos we have at Shuffle.com: we are here to win and have a good time doing it.”

Despite the choppy market conditions, 2024 has been an incredible year for the betting platform so far. Last spring, Shuffle.com announced its fundraising from market-leading funds and angel investors and celebrated its one-year anniversary with the launch and first airdrop of SHFL, a digital utility token designed for use on Shuffle.com and other similar platforms. In March and April, the team consecutively surpassed $1 billion in monthly betting volume, and SHFL received its first listing on the centralized exchange (CEX) in May. ITB.Shuffle Esports is one of many partnership announcements this year from the Shuffle.com team as the gaming platform continues to expand.

For media inquiries please contact:

Vivian Chong

[email protected]

About Shuffle.com

Shuffle.com is a leading sports betting and crypto casino platform, designed for the modern gaming user. Since launching the platform in February 2023, Shuffle has built an excellent betting product, offering a suite of original casino games along with a robust sportsbook and world-class user experience. Led by an expert team and backed by industry-leading investors, Shuffle.com has established a strong industry-wide reputation built on trust.

For more information, users can visit page X.

About Into The Breach Esports

Into The Breach Esports currently competes in CS2, Rainbow Six Siege, Sim Racing, Escape From Tarkov: Arena, Halo, and Trackmania.

For more information, users can visit page X.

ContactVivian Chong[email protected]

This article was originally published on Chainwire.



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